4 Elements of a Real Estate Newsletter

Posted January 26, 2016
Category Marketing Tips
When it comes to the style of your newsletter, there are only 4 main elements to make sure you’re giving your audience exactly what they want and need. We have broken down each of these steps below to make it super easy to make sure you are right on track. 

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Real Estate Marketing Tips: 3 of 4

Posted January 15, 2016
Category Marketing Tips
Ok....your third round of online marketing goals is here! How would you rate your efforts thus far?!  Remember, social media is...well...social!  So step up and use this month's goals to really connect with your audience.

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Identify and engage your active email subscribers

Posted January 12, 2016
Category Marketing Tips

Handraisers are the people who are significantly more active in your emails than usual, or in comparison to the rest of your contacts. And today we're going to show you how to identify and interact with them.

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Real Estate Marketing Tips: 2 of 4

Posted December 15, 2015
Category Marketing Tips
How did you do with last week's marketing goals?!  Whether you rocked it out or completely bailed, no worries...we've got another week's worth of tips to help you become better, stronger & faster in your online marketing.

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The Importance of Being The Local Expert

Posted December 4, 2015
Category Marketing Tips
As a real estate agent, about half of the clients you deal with are going to be new to the area (more than half if you've committed to working with primarily buyers). Have you thought about the opportunities that come with that? You can be the go-to person for all the new families in town. You can convince the buyers that they're better off using your services since you're the local expert.

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Real Estate Marketing Tips: 1 of 4

Posted November 16, 2015
Category Marketing Tips
Over the next 4 months we're giving you different marketing goals for each of your major marketing channels.  Do one, do them all....it's up to you.  But with each goal completed, you will be one step closer in developing your comprehensive marketing campaign.

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Holiday Marketing Ideas for Real Estate Agents

Posted November 5, 2015
Category Marketing Tips
Real estate agents sell information, not products, but that doesn't mean there isn't room in your marketing schedule for a holiday campaign.During this holiday season, we want to challenge you to personalize your approach. Showing a little appreciation and love to clients will ensure that you will stand out both personally and professionally. 

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Content Marketing Resources for Real Estate Agents

Posted October 21, 2015
Category Marketing Tips
Looking for some good content to  share on your social channels this next week?  Here's some of our favorite trending content for you to use.  And don't forget to add a personal note or message with your social posts to drive more engagement.

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#MusicMonday: A Taste of New Orleans

Posted August 17, 2015
Category Music Monday
Today is our first day in our new office located in downtown New Orleans. We're so happy to be so close to all the action, now. To celebrate our exciting move with you, we're sharing a playlist of the best New Orleans brass bands such as Rebirth Brass BandTrombone ShortyDr. John, and more. Get your white hanky out and get ready for a second line. 

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9 Tips for Surviving a Real Estate Conference

Posted August 11, 2015
Category Marketing Tips
Real Estate Conference season is upon us. eMerge has jumped in head first into it and we want to share with you our 9 tips to have a happy and successful conference season. See you at the next show!

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Leading Real Estate Marketing Platform Unveils New Revenue Program for Brokers and their Agents

Posted August 5, 2015
Category Company News
Leading real estate email platform eMerge is unveiling its new Power Broker program at the 2015 RE/MAX Broker Owner Conference in Boston, MA this week. The program provides a new revenue stream opportunity for brokerages while consolidating lead management and nurturing efforts into a single office-wide interface for brokers and their agents.  

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5 Tips for developing a successful nurture campaign

Posted July 24, 2015
Category Marketing Tips
Lead nurturing is the act of funneling people through the conversion funnel through marketing automation. Here are 5 tips to developing a successful nurture campaign. 

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#MusicMonday: Summer Acoustic

Posted June 29, 2015
Category Music Monday
 If you've had a crazy busy summer like us, then you'll appreciate this summer acoustic playlist to calm your nerves before going back at it again! We have included bands like The Lumineers, Vance Joy, James Bay and more.

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The basics of lead nurturing

Posted June 25, 2015
Category Marketing Tips
As a real estate you have to nurture relationships, build and establish trust with people you just met yesterday, all while maintaining presence of mind so you are the real estate profession they use then they are ready to buy a home. Placing them on a nurture campaign can mean the difference between several sales a year. 

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eMerge Named Amongst Top Real Estate Service Providers in America

Posted June 22, 2015
Category Company News
eMerge has been awarded by Real Estate Executive Magazine as one of the top 50 real estate service providers in America for 2014. 

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The life cycle of a real estate lead

Posted May 21, 2015
Category Marketing Tips
Research from Realtor.com shows that for every $1,000 spent on lead generation, only $10 is spent on converting the lead. This shows that real estate agents are spending a great deal of time, attention and money acquiring quality leads but then fall short when it comes to managing and nurturing those leads through the conversion cycle.

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